Buying gold during Diwali 2026 दिवाली सोना खरीदारी — Gold and silver for Lakshmi Puja and Diwali gifting
Muhurat (auspicious window): 7:14 PM to 8:42 PM IST (Lakshmi Puja muhurat)
Why buy gold on Diwali Gold Buying
Diwali is the festival of Lakshmi — goddess of wealth. Buying or gifting gold and silver during the five-day Diwali period (Dhanteras to Bhai Dooj) is considered to invite prosperity. Lakshmi-Ganesh idols, gold coins, and silver utensils are central to puja.
Diwali Gold Buying gold rate — year-on-year
National 24K per gram on past Diwali Gold Buying dates. Numbers from our IBJA-sourced historical record.
| Year | Date | 24K (per g) | 22K (per g) | YoY change |
|---|---|---|---|---|
| 2023 | 12 Nov 2023 | — | — | — |
| 2024 | 01 Nov 2024 | ₹8,344 | ₹7,643 | — |
| 2025 | 21 Oct 2025 | ₹13,321 | ₹12,202 | ▲ 59.7% |
Source: IBJA reference rate ± 3-day window. Today's rate (live): ₹16,222/g.
Diwali Gold Buying buying checklist
- Buy puja-grade silver Lakshmi-Ganesh coin (5g or 10g)
- New gold for Lakshmi Puja altar — even a 0.5g coin is enough
- Avoid black or steel jewellery during Diwali week (cultural)
- Gift gold coin or silver bowl to mother/daughter/wife
- Stock up on silver pooja thali, deepak, kalash if first home Diwali
- Avoid buying iron, leather, or pottery during Diwali muhurat
Popular Diwali Gold Buying gift ideas
Diwali Gold Buying FAQ
When should I buy gold for Diwali?
Dhanteras (2 days before Diwali) is the traditional gold-buying day. Lakshmi Puja day itself is for silver coins and small gold tokens. Avoid jewellery shops on Bhai Dooj (last day) when they often close early.
Is Diwali a good day to buy a big gold purchase?
It's auspicious but expensive — gold prices typically peak 0.5 to 2% during the Diwali week. Investment-focused buyers often wait 7 to 10 days after Diwali for a better entry price. Tradition-focused buyers prioritise the muhurat.
What does the Diwali Lakshmi Puja silver coin look like?
Standard 5g or 10g silver coin with Lakshmi on one side and Ganesh on the other. BIS hallmark 999 silver. Available at every jeweller in India for ₹650 to ₹900 (5g) or ₹1,400 to ₹1,900 (10g).
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